/SERVICES /Web & App
Website Development
Ensuring that a Website is optimised as a best-in-class eCommerce platform requires user-experience consideration and careful selection of the back-end platform. AdBirds offers the following services:
01. Consulting
- Digital consulting & road-mapping
- Business analysis
- Technical & functional specifications
- Infrastructure design
- Structured support
- Maintenance
- Client-located teams
02. Designing
- User-research & persona-profiling
- Focus-group testing & reporting
- Usability & Accessibility testing
- IA / User Flow / Business Logic
- Wireframing & UX design
- User interface design / toolkits / frameworks
03. Development
- HTML5 / CSS3
- JS / Angular / JQuery
- ASP.net / JSP
- Application & toolsets
- Custom development
- Plugins & components
- Web app development
04. eCommerce
- Platform selection & configuration
- Integration services
- Carts & catalogues
- Payment integration
App Development
Mobile apps have become an essential part of the digital landscape. On average, mobile users spend approximately 90 per cent of their time on mobile apps and have 30 apps installed on their mobile devices. Naturally, many businesses have included mobile app development in their digital strategies. AdBirds’ App development team can help you create Apps for your business, taking into account all of the relevant components for optimal performance.
Native & Hybrid apps
- Mobile App & Mobile Web
- Speed
- Target audience
- Social integration
- Avoid making it feature heavy
- Ability (of users) to customise the experience
- Use scalable technology
SEO
Bringing organic traffic to your Website remains an important bedrock of any acquisition strategy. However, SEO is an evolving art, as Google is constantly adjusting its algorithm and regularly pushing out large-scale updates to its methods for indexing and understanding the Internet. You can rely on experts from AdBirds who have worked at Google, understand the history of SEO updates and are able to adjust their strategies and techniques seamlessly as the process for SEO optimisation changes. We offer help with technical SEO and can audit your Website. We will help you identify weak areas, boost the rankings for your keywords and help you build an effective content strategy that is data-led and of course fully-optimised to fit in with your SEO strategy. We are used to working with a range of companies from local players up to global businesses, so get in touch to understand how we can improve your visibility across Google and other leading search engines.
01. Local SEO
As an integral component of a comprehensive search engine optimisation strategy, investing in local SEO will help your business achieve localised visibility in search engine results pages (SERPs). With significant sums of money being spent by customers in their local area, a robust local SEO strategy isn’t something that can be overlooked.
02. Near me phrases, voice search and knowledge graph
In addition to utilising “near me” phrases and optimising for voice search, our inclusive approach to the SEO services we offer leverages our collective experience and strategic expertise, helping you to appear in the Google Knowledge Graph, enhancing your brand visibility and authority in the process. In addition to looking at localised rankings, our ROI-focused approach to SEO and consistent reporting on agreed key KPIs will help to ensure you are driving the best return on your investment.
Contact us to find out more
OUR CLIENTS INCLUDE
AdBirds’ data-driven approach has enabled us to focus on scaling our activities efficiently. Their global/local dedicated team have demonstrated strong expertise as well as a deep understanding of local language and culture, helping us to achieve local relevance while maintaining global strategic alignment.”
Nathalie Bojkow, Global Team Head, Digital Marketing E-commerce, PUMA
AdBirds has successfully implemented all our digital campaigns and further improved our, already high, conversion ratios. Their data-driven approach secures outcomes which are fully aligned with our commercial strategy. Their carefully selected team works hand-in-hand with us to fully tailor each campaign, making them an invaluable in-house resource rather than just an agency.”
Antonis Avdelas, Chief Sales & Marketing Officer
AdBirds has been Google’s valuable partner for years by providing training sessions at Google offices worldwide for the Google Partner Program, including the APAC region.
The high level expertise and strong Google product knowledge of the AdBirds trainers has always resulted in positive feedback from attendees, which makes it a pleasure to work with AdBirds.”
Head of Marketing APAC N. van Alem
AdBirds has created an extensive Search and Performance Marketing training program specially designed for the HP Inc Digital Teams in Asia, Europe and the Americas. The training content was developed based on AdBirds’ in-depth audits of HP’s current digital marketing set-up and has created an enormous internal upskill. AdBirds have shown dedication and flexibility by working together with the HP teams in customizing the content based on our exact needs, keeping in mind the various markets and languages. We will definitely reach out to AdBirds for further training needs and/or global digital marketing support.”
Kartik Sharma, Head of Search
Thanks to the excellent knowledge and skills of AdBirds we achieved a substantial increase in relevant clicks, impressions, conversions and CTR and at the same time a decrease of CPC and bounce rate. We are especially pleased that AdBirds can provide international support inline with our international guidelines and strategies.”
C. Umbricht, Global Head of Marketing
We have been working with AdBirds internationally for a long time. Since they started, our online performance has increased over 200%. We are especially satisfied because they only have ex-Googlers in every country, which is reflected in the great online results they have realized for us.”